RESEARCH PRODUCTS

4D Shopper
Test of store shelf

ABC Packaging
Test of packaging communication effectiveness in competitive environment

Audio Impact
Test of advertising audio message

Brand Audit
Qualitative research in brand diagnostics

e-Panel
Monitoring of behavior and attitudes

Equity Engine
Brand equity studies

Interactive Innovation
Tool stimulating new idea generation

Loyalty Driver
Brand loyalty studies

Micro Test
Testing market potential

NaviGustor
Test of consumer tastes

P'BIS
Comprehensive study of brand imagery and identity

Pentor-Bus
Consumer survey

Pentor Promotion Control
Controlling promotions

Pentor Sales Promotion Assessment
Studying effects of promotions

Pentor-Telebus
Consumer survey

Pentestor
Studying effects of advertising communication

Pricing Navigator
Set of studies assisting in pricing strategy

PubliTest
Studying communication effects of advertising

ScreenLab
Integrated research approach assisting in choice, evaluation and optimization of advertising, creation and packaging

SMART
Comprehensive client and employee satisfaction study

Trace
Studying effects of advertising

VOICE
Comprehensive study to measure, manage and maximize effectiveness of investing in Human Resources

Webclinic
Comprehensive Web Page study